Let’s all have a moment of silence for the humble cupcake. She used to be so cool. Maybe not as cool as her big sister the cake pop, but she was in demand. Especially in this region, where practically every one started a cupcake ‘business’. Remember?
One of the original, and most successful cupcake businesses in the region (circa 2008–2013) was Kitsch Cupcakes. Fast-forward a few years and few food trends later and Kitsch Cupcakes has all grown up – she’s got the health bug bad and a brand new name: Kitsch Counter.
The brainchild of Dalia Dogmach Soubra (a.k.a Dalia’s Kitchen) the original cupcakes are still on offer, but they’ve been slightly overshadowed by a plethora of clean, lean treats and superfood dishes for this ‘wholesome eatery’ rebranding. Think beetroot hummus on Paleo superfood zucchini bread, and cauliflower kale goat pizza, raw sweet potato fudge, chia seed puddings and Paleo quinoa crispies. Plus organic coffees, cold press juices and coconut water to wash it all down with.
The Kitsch Counter currently has two outposts in Dubai (DIFC and Jumeirah Beach Road) and one in Abu Dhabi. Takeout and deliveries are available at all locations.